Exhale
An innovative solution that combines cutting-edge technology with a compassionate approach to help people regain control over their vaping habits and lead healthier lives
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Tools Used My Role Duration Platform
UX/UI
Designer
14 Weeks
IOS
Android
Web
About the project
For this project a bunch of creative heads worked together and tried their 100% to gain the best creative solution for a healthy living and came up with the best possible solution to help young individuals to learn more about vaping and it's side effects and support them to reduce it's consumption.
89.3%
Canadians Gen Z and Millennials are under the influence of Vaping Culture
Phase 01
Understand vaping culture - vaping users - market insights - understanding why the popularity and problem defining
Phase 02
Problem analysis - defining all the factors and 5Ws - possible deation for possible MVPs
Phase 03
Funneling ideas - creative strategy - execution and testing loop.
Competitive Analysis
Existing Apps in the Market
Ideas For the App
​Quit Now
Quit Vaping
Escape The Vape
Quit Vaping
Head Space
Dumb Ways to Die
Period calendar
Period calendar
Behavioural Shift: MVP
The ap concept and idea focus are derived from
REDUCE the
frequency of
vaping
Distractions
to the
TRIGGERS
Controlling
the URGE
Brainstorming
User Flow
Basis the ideation and idea funneling, we mapped the user journey
Mid-Fidelity
High-Fidelity
Mockup Screens
Learning Challenges
